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Software is a gas; it expands to fill its container.
-Nathan Myhrvold
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Software Is A Gas; It Expands To

Nathan Myhrvold
Software is a gas; it expands to fill its container.
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Computer Programming Software

More From Nathan Myhrvold

Think of yourself as a container for wealth. if your container is small and your money is big, what's going to happen? you will lose it. your container will overflow and the excess money will spill out all over the place. you simply cannot have more money than the container. therefore you must grow to be a big container so you cannot only hold more wealth but also attract more wealth. the universe abhors a vacuum and if you have a very large money container, it will rush in to fill the space.
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Software is a gas ! it expands to fit the container it is in !
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Today, natural gas now outstrips coal as the leading provider of electricity in america. if this is as big as people believe it is, natural gas will soon be powering trucks and marine ships. maybe even standard commercial cars that people use at home through compressed natural gas, other gas to liquids. the potential is there for more energy independence by america and a reliance on cleaner fuel - natural gas emits half as much as coal, in terms of carbon emissions. that's a real bounty.
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The less money and time you have, the more you haveto plan ahead and be careful about your coverage. it's like a gas:it expands or contracts depending on the size of the container.
Size Contracts Be Careful
Because software is all about scale. the larger you are, the more profitable you are. if we sell twice as much as software, it doesn't cost us twice as much to build that software. so the more customers you have, the more scale you have. the larger you are, the more profitable you are.
Inspirational Cost Scales
When you develop software, the people who write the software, the developers are the key group but the testers also play an absolutely critical role. they're the ones who ah, write thousands and thousands of examples and make sure that it's going to work on all the different computers and printers and the different amounts of memory or networks that the software'11 be used in. that's a very hard job.
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